It’s funny how many companies spend tons of money on building their corporate brand, even going to the extent of paying exorbitant amounts for the design of their company logos, but fail in one very important aspect that has such a strong impact on the image they want to project. That aspect is their office cleaning plan.
Standards of Cleanliness
A company’s office cleaning plan generally involves the following factors:
- the cleanliness standards acceptable for the company
- the procedures and systems involved to attain such standards
- the resources invested in the procedures and systems
- the desired outcome
- the actual effect
In an ideal world, everything would be spic and span, and there would be no bad odors emanating from unclean and unsanitary places. However, the sad fact is, not all companies share the same standards of cleanliness.
Some companies scrimp on their office cleaning plan because they consider it less important than:
- costs involved in daily operations
- costs involved in promoting their brand, products, or services
- costs involved in non-directly operational matters such as providing for the benefits of employees
While such costs are truly important, there should still be no neglect of a company’s office cleaning plan, because such neglect can result in:
- downtime because of accidents (example: employees slipping on urine puddles in the restrooms and breaking their bones)
- downtime because of diseases (example: employees getting acute gastrointestinal diseases because of a lack of soap and water in the restrooms)
- loss of customers because of their dismay and discomfort at the condition of your company premises (examples: smelly restrooms, littered walkways, grimy floors, smeared windows, filthy carpeting)
- additional Public Relations expenses to counter negative publicity about the state of your company premises
Procedures and Systems
Some companies have in-house cleaners. These are employees who report during regular office hours. Not all of these in-house cleaners have undergone professional training. Some examples include:
- stain removal
- high pressure wash cleaning
- the use of non-toxic and non-flammable cleaning materials/ingredients
- dusting without causing inconvenience to others in the vicinity
- post-emergency cleaning procedures
At the most, in-house cleaners only provide standard dusting, vacuuming, sweeping, and mopping services. These limited cleaning services are not complete, going by professional sanitary standards. Higher standards are expected of companies who do business with the public.
How often does cleaning take place in your company? How thoroughly is it done? These are questions that need the kind of replies that are supportive of a consistent office cleaning plan, even if it may be done by professional cleaners.
Bad News Goes Viral
Nowadays, it can take only one disgruntled customer to go online and post a negative review about your company to damage your corporate brand. With the dizzying speed of social media and social networking firmly in place, you can count on such damaging news speedily making its way across cyberspace and exponentially multiplying the effects.
Which would you rather deal with – expensive crisis management of epic proportions for your damaged corporate brand, or a pro-active approach to maintaining high standards of cleanliness and sanitation within your company — even if it may mean spending a bit more on the services of professional cleaners?
Remember that pennies saved today on your office cleaning plan may mean thousands of dollars spent later on trying to recover lost ground for your damaged corporate brand.